FanDuel has become the latest major sportsbook to enhance its user experience by adopting BetVision, a platform from Genius Sports Limited (“Genius Sports”) (NYSE:GENI). BetVision integrates live NFL streaming directly with real-time betting options, odds, and stats, aiming to revolutionize in-play betting. As live betting grows in popularity, this feature allows users to place micro-bets during games, boosting both engagement and revenue. Currently available on mobile devices for nationally televised NFL games, BetVision sets a new standard in the convergence of sports media and betting technology.
Key Highlights
- Enhanced Live Betting: Micro-bets like predicting the next play or touchdown are integrated seamlessly with live streams.
- Increased Engagement: BetVision drives higher user interaction, with 87% of the handle coming from in-play bets.
- Advanced Technology: Combines real-time stats, computer vision, and betting markets.
The First Immersive Sports Betting Experience with Integrated Live NFL Streams, Stats & Odds:
Genius Sports CEO Mark Locke said, “BetVision represents the future of sports betting by merging media, live stats, and betting into a single experience.” As FanDuel joins other industry giants like Caesars and Fanatics in offering BetVision, it’s clear that this technology is setting new standards in the sports betting landscape.
